Tuesday, March 2, 2010

Walmart and Urban Areas: $100 and You're Feet are Still Wet

I’m opening with a quote from the ever observant Terry Pratchett in the fantasy book Men at Arms, which goes back to shoes again:

“The reason that the rich were so rich, Vimes reasoned, was because they managed to spend less money.

Take boots, for example. He earned thirty-eight dollars a month plus allowances. A really good pair of leather boots cost fifty dollars. But an affordable pair of boots, which were sort of OK for a season or two and then leaked like hell when the cardboard gave out, cost about ten dollars. Those were the kind of boots Vimes always bought, and wore until the soles were so thin that he could tell where he was in Ankh-Morpork on a foggy night by the feel of the cobbles.

But the thing was that good boots lasted for years and years. A man who could afford fifty dollars had a pair of boots that’d still be keeping his feet dry in ten years’ time, while a poor man who could only afford cheap boots would have spent a hundred dollars on boots in the same time and would still have wet feet.

This was the Captain Samuel Vimes ‘Boots’ theory of socio-economic unfairness.”


What does this have to do with Walmart moving in to a poor urban area of Chicago? There are plenty of people there who fit well within “Vimes ‘Boots’ theory of socio-economic unfairness.” The residents of the area have no other choice than to buy cheap goods that wear out quickly, people whose immediate needs trump sustainably or long term goals. Walmart is attempting to maintain its Monopoly by moving from a rural setting where they counted on many people wanting many disposable things to an urban area where people have no choice but to buy the least expensive, and often least durable option. And it will ultimately wind up like a cheap shoe for the community.

A University of Illinois, Chicago study of a Walmart that moved into a poor urban area looked at its impact on local businesses employment and government revenue, out to see whether or not a community welcoming Walmart is actually getting the employment and revenue the store promises. It found that:
"stores near Walmart were more likely to go out of business, eliminating the equivalent of about 300 full-time jobs -- about as many as Walmart initially added to the area."
Walmart essentially boosts jobs for the community initially, but then ultimately closes down the competition, making not change in job numbers. The community let in Walmart because it needed jobs immediately, but ultimately gained nothing in terms of employment. The head of the study states that:
"What we're seeing here is that placing a Walmart in an urban setting is basically a wash in terms of sales revenue for the city and jobs for local residents," Merriman said. "This means that communities around the city shouldn't see Walmart or other big-box retailers as a panacea for local economic problems"
Although the study points out that the retailers that were still in business after the introduction of Walmart retained their current wages and employment, 82 of the 306 businesses studied went out of business in the 8 spanning months. What the study doesn't mention are the wages and employment of the companies that did stay in business, it could be that they were paying lower prices already and that the 82 that went out of business paid more to their workers.
If Walmart is basically an employment shuffle, causing employment for some in the community and unemployment for others, could it be considered a downward shuffle. In the long run it may start costing the community, Walmart jobs pay poorly and have few options for advancement, the other business may eventually have to cut jobs or wages in order to compete, creating a poorer community as a whole which will be even more inclined to buy things at Walmart. The study is from 2008, I wonder what the neighborhood is like now.
The link is here

8 comments:

  1. That's what I consider the Higuchi effect--no matter how much you may want something, if you don't have the resources (money) to reach your goal, than you're stuck with what you can get. Ideology is great, but does not feed you or your family. I dislike Wal-Mart immensly; it discourages labor unions, outsources like crazy and drives other companies out of business. I would never buy anything from their store--but that's because I can afford to shop at places other than Wal-Mart. If the store continues to push its way into low-income communities, it will continue to profit greatly from them because of its cheap prices, regardless of the effect it has on other aspects of the community (like the loss of better paying jobs at other stores, etc).

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  2. Isn't this what they call a Ponzi scheme? Where it seems like your getting massive profits at first but that's because you're robbing your long term investment. So Walmart creates hundreds of jobs right away but destroys the future of quality jobs. I'm with M. Waytes on this one, WalMart is a jerk, but how do you tell people like those we saw in the video today that they're wrong to want to save money so that they can afford to put their kids through college? Sometimes it seems like there's so much preliminary change that must take place in the structure of our society/economy/polity before taking on the WalMarts and Monsantos that it makes me want to just take a nap.

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  3. Becca's statement about the difficulty of convincing people of the negative effects of WalMart is an understatement. In many towns WalMart is not only the place to get cheap goods, it is a center for the community. It serves as the mall for many rural towns. I was an assistant camp councilor two summers ago in Poedunc, Wisconsin. The thing to do in the evenings was to go and hang out at the WalMart. We teenagers from around town hanging out there like it was mall.
    E

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  4. I agree with all of the previous posts, kids from my town also went to wal mart like a mall when nothing to do and they are a jerk. The walmart built in my town is an acre away from the most popular lake in my town, built right next to my friends neighborhood. Walmart built an 8 ft wall of brick right next to his property and then knocked down 10 acres of trees and trails that people jogged right next to the lake for years. We already had a K mart and another local store who both are out of business now. Now they decided to buiild into a super walmart with groceries when we had a home town grocery store called VG's which everyone loves, so hopefully the cheap goods by wal mart isn't chosen over the quality of VG's in my town. But yes them moving into the cheap urban community will create a vicious cycle that hopefully doesn't cause too many job losses and poeple are able to get out of the "shoe" cycle.

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  5. I see WalMart as the invasive species of the retail industry, whose introduction into a non-native environment causes or is likely to cause economic or environmental harm. The problem with removing invasive WalMarts from communities is that it will take away a lot of the resources that people in lower-income communities depend on, even if those resources are outsourced from China or sold by employees with few health care benefits. I think that many of WalMart's practices are absolutely immoral, but they have already made their stores a staple on many families' grocery lists. Taking away WalMarts would leave these families in a terrible position in the short term and might make it harder for them to get by in the long run as well. Going back to the shoe analogy, I feel like most families who must shop at WalMart would rather have cheap shoes than bare feet. The cycle of poverty is crucial to WalMart's success, and they have turned their company into a savior for many low-income families that have been able to maximize their consumer surplus by purchasing cheaper goods.

    A, E

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  6. I think the hardest thing about the allure of walmart is that it bring in goods to communities normally isolated from new innovations. My grandma lives in rural Kansas and a walmart that is half an hour away is one of the few places that one can really shop at. In urban areas where there are low incomes other businesses are hesitant to invest in these areas so walmart is bringing them those needed goods. It is just unfortunate that walmart is always about the corporation and almost never about the communities in which it sets up shop. It cares about its bottom line without looking at the effects it has on an area.

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  7. It's not a coincidence that this happens when Wal-Mart moves into town. They plan it that way! They count on the people in the areas they service being relatively poor so that they have no choice but to buy their lower prices goods. Which inevitably hurt any independent businesses in the area. AE

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  8. If Wal-Mart is an employment shuffler, and in some ways it is, then it is the most value-less, most manipulative employment shuffler I can think of. Going off of what Jared said, I think it's terrible that smaller stores locally owned and loved are suffering just because the "sovereign nation" that is Wal-Mart wants to make some more profit in the area. I would never support Wal-Mart (I could rant about it forever), but that's because I can afford not to.
    There's extremely high demand everywhere for cheap prices, and Wal-Mart, being the economic geniuses they are, are ready and willing to supply.

    T, E, A

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